Pizza Hut Japan teams up with 165-year-old tea shop to create new matcha dessert pizza

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Pizza Hut Japan teams up with 165-year-old tea shop to create new matcha dessert pizza

Have you ever thought pizza could taste like a Japanese tea ceremony? 🍵 In 2025, Pizza Hut Japan introduced something bold and unique—the Matcha Dessert Pizza. Created in collaboration with Gion Tsujiri, a 165-year-old Kyoto tea shop famous for premium Uji matcha, this dessert pizza blends tradition with innovation in the most delicious way.

Food trends in Japan are known for being creative, but this one truly stands out. Let’s dive into why everyone is talking about this sweet, green delight.

Table of Contents

What Is the Matcha Dessert Pizza?

The Matcha Dessert Pizza is not your usual pizza topped with cheese and tomato sauce. Instead, it’s a sweet treat that combines:

  • A crispy pizza crust
  • Creamy white sauce base
  • Rich matcha-flavored custard
  • Sweet toppings like azuki red beans and mochi pieces
  • A dusting of high-quality Uji matcha

The result? A balance of bitter matcha, soft sweetness, and chewy textures that make every bite unforgettable.

Pizza Hut Japan × Gion Tsujiri Collaboration

This limited-edition pizza is more than just food—it’s history and tradition baked into every slice.

  • Gion Tsujiri, founded in Kyoto in 1860, is one of Japan’s most respected tea shops.
  • Their Uji matcha is considered among the finest in Japan.
  • By partnering with Pizza Hut, they’re introducing authentic Japanese flavors to a modern, global audience.
Matcha Dessert Pizza
Historic Gion Tsujiri tea shop in Kyoto, Japan

It’s not the first time Pizza Hut Japan has surprised customers with unusual creations, but teaming up with such a legendary tea brand makes this release extra special.

Unique Flavors and Toppings

Every slice of the Matcha Dessert Pizza celebrates Japanese sweets (和菓子 wagashi). Some highlights:

  • Matcha custard cream → smooth, rich, and slightly bitter
  • Shiratama mochi → chewy rice flour dumplings for texture
  • Azuki beans → traditional sweetness that pairs beautifully with matcha
  • White chocolate drizzle → creamy and indulgent
  • Uji matcha powder → for a fresh, aromatic finish

Matcha Dessert Pizza
Matcha Dessert Pizza ingredients breakdown – mochi, cheese, matcha dough

This combination makes it taste like a wagashi dessert served on a pizza crust.

Limited-Time Availability in 2025

Like many Japanese seasonal foods, the Matcha Dessert Pizza is available for a short time only.

  • Launch: February 2025
  • Locations: Select Pizza Hut branches across Japan
  • Price: Around ¥2,400 (approx. $16 USD) for a medium size
Matcha Dessert Pizza
Pizza Hut Japan autumn set with Matcha Dessert Pizza

If you’re visiting Japan this year, make sure to try it before it disappears!

Why Matcha Works So Well in Desserts

Matcha is not just a tea—it’s a versatile flavor loved in sweets around the world. Here’s why it works perfectly on a dessert pizza:

  • Bitterness balances sweetness → no sugar overload
  • Earthy aroma → enhances creamy and rich ingredients
  • Health benefits → matcha is full of antioxidants
  • Tradition meets fun → a modern twist on Japanese dessert culture

It’s no wonder Japan continues to innovate with matcha-based treats, from ice cream to lattes, and now pizza!

Pizza Hut Japan’s Other Creative Menu Ideas

This isn’t the first time Pizza Hut Japan has turned heads with creative food ideas. In recent years, they’ve offered:

  • Teriyaki Chicken Pizza 🍗
  • Shrimp Mayo Pizza 🍤
  • Cheese Maxx Pizza with 4 types of cheese 🧀
  • Seasonal specials like sakura-flavored sides 🌸

Japan’s fast-food scene thrives on seasonal and limited-edition items, keeping customers excited for what’s next.

Where to Try the Matcha Dessert Pizza

The pizza is available at select Pizza Hut branches across Japan. If you’re traveling, check ahead for availability. Pairing it with a cup of hot hojicha or royal milk tea makes the experience even more satisfying.

Matcha Dessert Pizza
Close-up of Pizza Hut Japan Matcha Dessert Pizza Handy Melt

For travelers planning their trip, you can explore other Japanese food experiences here:

And for more on Japanese cuisine, see trusted guides like Japan Dishes and cultural updates from Essential Japan (external links).

Promotion & Giveaway 🎁

Pizza Hut × Gion Tsujiri tea giveaway campaign 2025

By following the official Pizza Hut Japan and Gion Tsujiri accounts and either reposting or liking the campaign message, a total of 30 participants will be chosen by lottery to win a “Gion Tsujiri Five-Variety Teabag Assortment.”

The Handy Melts Matcha Shiratama Kuromitsu, created in collaboration with Gion Tsujiri, is available only in limited quantities.

  • Price: ¥550 for takeout / ¥790 for delivery
  • Availability: From September 1, 2025 until October 26, 2025 at Pizza Hut locations across Japan

Conclusion

The Matcha Dessert Pizza proves that Japan’s love for creativity and tradition can coexist beautifully. By combining Pizza Hut’s playful approach with Gion Tsujiri’s historic expertise, this dessert pizza is more than food—it’s an experience.

If you’re lucky enough to be in Japan in 2025, don’t miss your chance to taste the one-of-a-kind Matcha Dessert Pizza.

FAQ

1. What is the Matcha Dessert Pizza?
It’s a limited-time sweet pizza topped with matcha custard, mochi, azuki beans, and white chocolate, created by Pizza Hut Japan and Gion Tsujiri.

2. Who is Gion Tsujiri?
Gion Tsujiri is a 165-year-old Kyoto tea shop famous for premium Uji matcha.

3. How long will the Matcha Dessert Pizza be available?
It launched in February 2025 and will be available for a limited time only.

4. Where can I try it?
At select Pizza Hut branches across Japan.

5. Why is matcha used in desserts?
Matcha adds an earthy bitterness that balances sweetness, making desserts richer and more flavorful.

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hira ひら

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